Teague Marketing is a strategic + creative services hybrid, which means we provide a unique mix of marketing and creative expertise to achieve your goals.

Newsworthy

May 20, 2008 - Aurora Sleep Products is Dreaming of a New Marketing Program

ORLANDO, FL — Aurora Sleep Products has partnered with Teague Marketing for branding, strategic marketing communications and creative services. Aurora Sleep Products is a manufacturer of high-quality pillows for several vertical markets including hospitality, retail furniture stores and specialty sleep shops, interior designers, and medical facilities.

Aurora’s marketing makeover will start with a newly designed Website, which will showcase Aurora’s vertical segments, detailed product information and serve as a virtual partner in the sales process.
The fresh brand visuals and messaging will reflect the company’s mission to make products that provide a blissful balance of spoiling comfort and luxurious support—the perfect combination for a rejuvenating night’s sleep.

The branding initiative will also include a complete overhaul of the company’s consumer packaging, in-store merchandising and displays, the development of sales collateral, and a new retailer program.
Heather Teague, founder of Teague Marketing, is no stranger to the furniture and bedding industry. At a former agency, she spearheaded the successful launch of a new line of luxury mattresses, complete with a major unveiling at the world’s largest furniture show in High Point, North Carolina.